Our story

It all started with parenthood

Little Genie is a New Zealand owned company, invented by two eco-conscious dads who spent years developing their biodegradable nappy pants, baby wipes and nursing pads. Did you know the Little Genie baby is in fact, our little Genie? She is where the dedication to creating eco-conscious baby products began.


"Made with environmentally-sustainable Viscose from bamboo, which has been tested to ensure it is suitable for even the most sensitive baby’s skin."


"Fantastic company and fabulous customer service. Thanks for sorting my re-useable nappy issue asap, I really appreciate it, I'll definitely be purchasing more from your website."


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